On their self-titled 2017 Stax Records debut album, the boundary-breaking Memphis group Southern Avenue sparked a one-band musical revolution, embodying an effortlessly organic soul/blues/R&B fusion that reflects the band members’ diverse roots as well as their deep commitment to their own style. On their second album Keep On, set for released inn May via Concord Records, the dynamic outfit expands its gritty musical vision to embrace new musical challenges and a more expansive creative vision and includes guest appearances by Stax legend William Bell and renowned bass player Marc Franklin, to help flesh things out.. Combining the talents of a set of young musicians who bring their individual backgrounds and skill sets to create music that carries the Southern soul legacy into the 21st century, Southern Avenue showcases the powerful chemistry and electrifying live show that they’ve honed through extensive stage and studio experience. Since the release of their debut, Southern Avenue has played in over a dozen countries and wowed audiences at such festivals as Bonnaroo, Firefly, Electric Forest and Lockn’.
I had an opportunity to speak with the bad’s guitarist Ori Naftaly ahead of their January 17th event at the Majestic Theater toGether with North Mississippi Allstars. Ori and I paint the picture of who will be giving what on that evening. We do a compare and contrast between the 2017 self titled album and the hot new release and how they both took shape and form. It is easy to talk about making unique music with many artists but I found it really interesting to hear how Ori finds the band’s sound influences the listeners around the globe versus when it is shared around the Mississippi River areas. Ori and the band are super excited to be out on the road officially with NMAS for a few dates and he opens the door to the information that they are working on a couple of new tracks with Luther and Cody. Stay tuned in!!!!